Zeno Media has entered into an exclusive partnership with minority-owned broadcast group Lazer Media for radio streaming and adtech. This includes a new Lazer mobile app and live and on-demand content offerings via Zeno.FM and Zenoradio.
The collaboration also incorporates ad insertion technology from Zeno Media, aimed at optimizing ad placements and revenue potential while maintaining an engaging listener experience.
Lazer operates 47 radio stations across 20 rapid-growth Hispanic markets in the US across California and Nevada, including the Bay Area, Sacramento, and Reno…