‘Keith Lee Effect’ brings business boom to DMV restaurants

WASHINGTON ( DC News Now ) — Some local businesses in the DMV are getting a big boost thanks to a TikTok star.

Food reviewer Keith Lee is in town and he’s already posted videos from three restaurants in Virginia and D.C.

Viral TikTok food critic Keith Lee to stop in DC, Maryland and Virginia

One person hoping Lee would come to their restaurant is Lydia Tefera, whose mother owns Dukem Ethiopian Restaurant on U Street in Northwest D.C. Last week, a video she made about the struggling restaurant went viral.

It was a packed Friday night at Dukem Ethiopian Restaurant but it hasn’t been that way lately…

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