Los Angeles is on the verge of hosting a series of world-class sporting events, including the 2026 FIFA World Cup and the 2028 Olympic and Paralympic Games, which present significant opportunities for local businesses, especially Black-owned small businesses.
In a major announcement at the city’s first-ever Sports and Entertainment Summit, Mayor Karen Bass introduced ProcureLA, a new program designed to help small businesses prepare for and secure contracts associated with these mega-events.
Speaking alongside entertainment industry powerhouse Jessica Alba and BMO Vice Chairman Eric Smith at the Los Angeles Convention Center, Mayor Bass emphasized the importance of ensuring that these events benefit Angelenos, particularly through business opportunities that can drive long-term economic growth…