SEATTLE – A recent study by Zillow Rentals reveals that renters are redefining their priorities when searching for rental properties, placing a higher value on pet-friendly features and community-oriented amenities over traditional offerings like gyms and swimming pools.
The analysis of nearly 5.6 million rental listings found that properties equipped with turf areas for pets, coworking spaces and social events like happy hours are generating significantly more interest on Zillow Rentals. Renters are increasingly looking for amenities that enhance their lifestyle and foster a sense of community.
“Renters are spending more money and more time in the rental market than ever before, making them more intentional about the spaces they choose,” said Emily McDonald, Zillow’s rental trends expert. “They are prioritizing practical amenities while also seeking community-focused perks.”…