Subway Franchisees Sign Deal With Teriyaki Madness For Mississippi Market

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Teriyaki Madness experienced rapid growth in recent years, more than doubling its unit count.

In 2019, the brand had 63 locations, and today there’s nearly 160 restaurants open. The rise of the fast casual brand with an Asian-inspired menu is something Charlie Patel has followed and been impressed by, which led him to become a Teriyaki Madness franchisee.

For Patel, the deal builds on a long history of franchising and business ownership. Patel said his family has a background in owning convenience stores and hotels, and he became an entrepreneur himself in 2007 when he moved to Mississippi and opened a tobacco store.

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Patel later became a franchise owner of Subway, and in 2012, acquired several locations with the sandwich brand. Since then, Patel expanded his portfolio with Edible Arrangements, and has now signed on with Teriyaki Madness to develop the brand in Mississippi markets. He’s doing so with friend and business partner Sam Patel…

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