Missouri men’s basketball junior Mark Mitchell has not only made waves on the court by leading the Tigers in points per game with 13.5, but the 6-foot-9 guard/forward is also making noise off the hardwood with the release of his own crunchy, onion ring-shaped snack.
Haystack Sourcing Solutions — a St. Louis-based product development company — announced its NIL partnership with Mitchell on Sunday and revealed that “Mark Mitchell’s Spicy Queso ‘Hoops'” will be available in all Missouri Schnucks and top convenience stores Monday.
“We knew we wanted to do something with Mizzou’s basketball program,” Haystack Sourcing Solutions president and founder Ken Dubinsky said in a news release obtained by the Missourian. “With Mark coming in so highly touted, he was a great choice to be the next Tiger to have his own snack. We appreciate Schnucks being a great partner, as they have been on all the Mizzou products.”…