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The ads feature black-and-white confessionals from loved ones of people hit and killed by speeding cars on the busy stretch of road.
“We wanted to show there’s a human element to this and that you need to slow down on the roads when you’re traveling,” said Rich Lazer, PPA executive director. “Make it safe for pedestrians and make it safer for bicyclists and others that are using the roadway. By speeding, you’re putting a lot of people at risk.”…