Local coffee bean roaster Joebella Coffee opens a new shop in Downtown SLO

Snagging a bag of local coffee is easier now that Joebella Coffee Roasters opened a new location in Downtown San Luis Obispo.

On Dec. 1, Joebella moved into the space where Ascendo Coffee once was at 311 Higuera St. The former converted automotive garage is the business’s second location alongside its coffee shop and roastery in Atascadero on El Camino Real.

The new space is flooded with natural light and features local artists’ work on the walls creating a modern and clean yet comfortable environment…

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